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App analytics

App analytics for browser-based SaaS products

Vectr4 provides event-based analytics for browser applications and SaaS products. Its JavaScript browser SDK captures page activity, custom events, properties, identity, and session context for analysis in funnels and user journeys.

01

Separate app analytics from website traffic reporting

Traffic reporting explains visits, referrers, campaign context, and page popularity. App analytics explains what users do after they enter an interactive product: complete setup, create an object, use a feature, or move through a conversion path.

Vectr4 is designed around that second job. Page activity remains useful context, but named product events provide the meaning needed for product analytics.

02

Capture browser-app activity with explicit events

Review event tracking implementation for the collection workflow and validation sequence.

  • Initialize the JavaScript browser SDK against the customer-operated ingestion endpoint.
  • Track stable event names for meaningful completed actions.
  • Attach only the bounded properties needed to interpret an event.
  • Use page activity and browser autocapture deliberately rather than collecting sensitive form values.

03

Associate authenticated activity through identity

The browser SDK supports identify calls so future activity can be associated with a stable internal user ID after authentication. Anonymous browser and session context supports analysis before that point.

Do not send passwords, authentication tokens, payment details, or unnecessary personal data in identifiers, event names, URLs, or properties.

04

Analyze app workflows with funnels and sessions

A funnel measures progress through the expected order. Session activity provides context around users who stopped, repeated a step, or took a different route. This helps a team focus investigation without claiming that the data proves motivation.

Use event analytics for the underlying signals and behavior analytics for sequences across the product.

Vectr4 example

account_created → project_created → integration_connected → first_result_viewed

05

Follow user journeys through a browser-based product

Navigation

Page activity supplies route context around explicit product events.

Feature use

Named events mark meaningful actions inside a workflow.

Session sequence

Activity is grouped into visits with timing context.

Identified path

Identify calls connect authenticated activity to a deliberate internal ID.

06

Understand the current mobile-app boundary

Vectr4 currently documents a JavaScript browser SDK. It does not provide native iOS or Android mobile SDKs, so this page should not be read as a native mobile-app analytics claim.

A browser-based mobile web app can use the supported browser integration. Teams building native applications should choose an analytics SDK designed for their runtime or wait until native Vectr4 support is explicitly shipped and documented.

07

Deploy app analytics on infrastructure you control

Vectr4 runs as a customer-operated Docker Compose stack. The model can suit technical teams that prefer infrastructure and data-location control and accept responsibility for security, backups, updates, capacity, and legal configuration.

Compare the operating tradeoffs on self-hosted product analytics and the interface on the analytics dashboard.

Product proof

Inspect the Vectr4 product analytics workflow

The hosted demo shows real Vectr4 product views for event activity, funnels, sessions, and user paths. Preview values are illustrative and are not presented as customer benchmarks.

Vectr4 dashboard overview showing total sessions, unique users, a top event, online users, and session volume

Event activity

Inspect named product actions and the bounded properties sent with them.

Funnels

Connect ordered events to examine progress and drop-off between steps.

Sessions

Review activity as a timed sequence without relying on screen recording.

User journeys

Follow paths through a product for anonymous and identified activity.

FAQ

App analytics questions

What kinds of apps does Vectr4 support?

Vectr4 currently documents a JavaScript browser SDK for web applications and browser-based SaaS products.

Does Vectr4 provide native mobile SDKs?

No native iOS or Android SDK is currently claimed. Native mobile teams should use runtime-appropriate tooling until support is explicitly shipped.

What app activity can Vectr4 analyze?

Vectr4 supports page activity, custom events, properties, identity, sessions, funnels, and user journeys in its documented browser integration.

Is app analytics the same as website analytics?

No. Website analytics often emphasizes traffic and acquisition, while app analytics emphasizes actions and workflows inside an interactive product.

Inspect the product

Inspect browser-app analytics in Vectr4

Use the hosted demo to review events, funnels, sessions, and journeys before integrating the browser SDK.